New Leaders Added to World Tea Expo
World Tea Expo announces Brandy Rand has as the new Vice President Market Leader of Hospitality and Elliot Howell as the new Sales Leader, U.S. Hospitality.
“With our team in place, we’re confident in our ability to better serve our customers and communities to accelerate our growth.”
“We are very pleased to welcome Brandy Rand and Elliot Howell to our team," said Paul Miller, CEO of Questex, which owns World Tea Expo. "They bring exceptional experience and a bold vision to drive our next phase of growth.”
Rand is a recognized transformation leader and the former Chief Strategy Officer at IWSR Drinks Market Analysis, where she led global strategy and oversaw U.S. analytics and commercial development. Most recently, she was the founder and CEO of ThirstWell providing strategic advisory services across private equity, beverage and data industries.
Howell joins Questex from Informa Markets Engineering. Previously, he held senior sales leadership roles at New Hope Network. With deep B2B events expertise, Howell will lead sales strategy and customer engagement for the newly aligned hospitality platform.
Alexi Khajavi, Group President, Hospitality & Operational Real Estate said, “With our team in place, we’re confident in our ability to better serve our customers and communities to accelerate our growth.”
Plan to Attend or Participate in World Tea Expo, March 23-25, 2026.
To learn about other key developments, trends, issues, hot topics and products within the global tea community, plan to attend World Tea Expo, March 23-25, 2026 in Las Vegas, co-located with Bar & Restaurant Expo. Visit WorldTeaExpo.com.
Ellainy Karaboitis-Christopoulos, Business Development Manager, Questex
Phone: +1-212-895-8493; Email: [email protected]
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